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Garth Cook – winner of Emerging Designer Award at STYLEAID 2009

Garth Cook’s previous campaign images didn’t grab me much. After talking to Paper Skye’s Kirsten, however, I thought I should meet with him. While I was busy organising various interviews running up to STYLEAID 2009 I sent him a quick email to introduce myself and ask him for a little interview. Bang, I got ignored. I get that sometimes. It’s not so much people ignore me per se. I tend to think of it as they have other more urgent stuff to attend to.

I was rather surprised and annoyed to find out that he was the winner of the Emerging Designer Award at STYLEAID 2009 when I never got to talk to him beforehand. Well, I was happy for him for sure. He even received a cash prize of $5,000 as part of the award. His designs were quirky, edge but elegant. Obviously, inspired by scary furry creatures – spiders or other crawling bugs with fur – it could have easily been categorised only as ‘fun’ but he managed to add femininity to his garments by mixing pastel coloured silk with strong cuts of ‘creatures’. Very clever! So looking back, he was a pretty obvious choice. I don’t know whether I’d ever get to meet with him or not. Maybe, I could pull some strings. I don’t know. I’ll just have to conjure up more courage this time.

UPDATE to add on August 29 at 11:18pm – I got to meet Garth tonight at the FashionWA party . Hurrah! Apparently, my mail didn’t get to him. Dang. I shall try again. At least I’ve met him, ho ho ho.

STYLEAID_2009_Garth_CookSTYLEAID_2009_Garth_Cook

More STYLEAID 2009 photos in my flickr collection.

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